Print: Basic Identity Elements - Alternate Usages
UC SANTA CRUZ identity mark, vertical
A vertical identity mark consisting of the core identity elements of the UC seal and the UC Santa Cruz logotype placed in a vertical format. This mark can be used, centered, on the back covers of brochures and other publications, on posters,etc.-whenever there is a need for a succinct, logo-like identity element (see an example of its use on the Examples pages). The vertical mark can be printed in a single color (e.g., black), two colors (e.g., seal in black, logotype in PMS 2945 blue), or four process colors (e.g., seal in UC Santa Cruz Gold, logotype in black or UC Santa Cruz Blue).
Download vertical identity mark in EPS (vector) format (504K)